Reimagine is a segment of Levi’s ‘REPAIR REWEAR REIMAGINE’ initiative created in collaboration with Indigowares and sold exclusively at Levi’s Haus Store. With Haus, Levi’s not only imagined a concept for a single new location— this store acts as a blueprint for a reinvented consumer experience. A ‘circular-economy concept’, that requires little to no water spending and only the use of natural indigo dye for the creation of Levi’s Reimagine.